Google Merchant Center

Fix “Product page unavailable” in Merchant Center: 404s, redirect chains, 5xx errors, robots.txt, DNS, domain and protocol issues, and website checks.

Fix Merchant Center image disapprovals: the 500×500 minimum from January 2027, overlays, placeholders, formats, robots.txt, AI metadata and variants.

Fix a missing return policy in Google Merchant Center: what your website must show, how to add a return policy in the account, and what each status means.

Fix missing shipping information in Merchant Center: which countries require shipping, account vs item-level settings, and currency mismatch disapprovals.

Fix availability mismatch disapprovals in Merchant Center: correct values, timing issues, pause vs excluded_destination, and requesting a website check.

Fix Merchant Center price mismatch disapprovals: how Google compares prices, JavaScript and currency issues, sale prices, automatic item updates.

Fix missing or incorrect GTIN, MPN and brand issues in Merchant Center, including identifier_exists, custom and handmade items, and store brands.

Why Merchant Center disapproves products, how to find the exact reason in Needs attention, and how to fix, recheck and prevent each common issue.

A pre-launch Merchant Center checklist for new stores: website, business info, verification, shipping, returns, product data, landing pages and first checks.

Add products to Merchant Center with a file, Google Sheets, the Merchant API or a platform app. Primary vs supplemental sources, feed labels and first checks.